If you have wondered what you are going to see in Rioja that you have not seen in Bordeaux, Tuscany or other regions of the wine world, I assure you that you will be amazed by the number of new wineries with impressive modern architecture that you can see and visit in Rioja. For this reason, it is already considered a global reference and trend in winery architecture.
Architecture shares many similarities with wine more than any of the other arts. They are activities that provide great utility to basic human needs such as food and shelter. Both have demanding safety requirements, and must be carried out with great technique and precision…
This tour is aimed at people who value architecture and wine equally, and who want to enjoy an experience in which both parties enhance each other. If you like lifestyle, new trends, sophistication, elegance,… Anyway, if you want to have a sybaritic moment and feel like an aesthete, this could be your coolest tour.
Imagine yourself inside a winery, surrounded by barrels and tasting a fine wine with all 5 senses, smelling the aroma of the oak, seeing the color of the vineyard, feeling the touch of the unique glass, and breaking the silence with the sound of the collision of your wine. Cup. This multisensory experience can be in a cellar, in the vineyard itself, in a beautiful garden, or within an architecturally magical place… where the 5 senses immerse you in a sublime experience.
The most impressive thing about this tour is that without being in a city, you can see a significant group of unique buildings that each dialogue in their own way with the natural landscape of the vineyard, creating a cultural itinerary with art and flavor as protagonists. Architecture has the power to change the perception of a region, and in Rioja this idea has also been successful.
In addition to seeing and drinking, you can learn a lot on this tour. Each architect, be it Philippe Maziéres, Frank Ghery, Santiago Calatrava, Zaha Hadid, Iñaki Azpiazu,… shows us the keys with which they interpreted the values of each family, what their owners wanted to communicate, how the brand interrelates with the landscape, the limits or advantages that the place or the winemaking processes offers. The way you see the architecture of the wineries, under the gaze and flavor of this tour, will change your perspective.